Meet The Creator
To truly understand Empowered Siren Apparel, you first need to know the heart behind it—its owner and creator.
Meet Christine: a margarita-loving, queso-dipping, leopard-print-wearing mom of three. She might just be part mermaid (her hips suggest so, but that's a tale for another time). After welcoming her first son, Christine found herself struggling with self-confidence. Dressing up became rare, and she hid behind clothes that didn’t reflect her personality, letting the demands of motherhood consume her identity.
A few years later, she had her second child, a daughter. With her daughter’s birth came a pivotal realization: to raise a strong and confident young woman, Christine had to embody strength and confidence herself.
Her journey to reclaim her self-confidence began with a venture into direct sales, eventually landing in a company that sold clothing. While it initially felt like the perfect fit, over time, she realized it didn’t align with who she was or the message she wanted to share. That’s when Empowered Siren Apparel was born. Christine decided it was time to create her own brand—one that reflected her vision and values.
Empowered Siren Apparel was created to provide moms with clothing that not only fits the “mom uniform” but also allows them to shine, express themselves, and feel like their true, authentic selves.
This brand is about more than just clothing. It’s about:
- Wearing your strength, even when you don’t feel strong.
- Exuding confidence, even on the days you feel unsure.
- Embracing your imperfect, glorious self.
- Building a community where moms support and uplift one another through the trenches of motherhood.
Since its inception, Empowered Siren Apparel has grown and evolved, but one thing remains constant: the commitment to helping women feel seen, heard, and supported on their journey through motherhood.
